INTRODUCTION
Recognizing the importance of direct communication with potential partners, Booth Solutions Limited, a UK-based company specializing in cosmetics industry, sought to explore new business opportunities in the Turkish market. Booth Solutions participated in the Trade Stream Turkey Tour, a service that connect international companies with the most important players in the Turkish market.
CHALLENGES
The company faced several challenges to enter the Turkish Market, that included, the lack of information about the regulations, industries, customers, competitions, the complexity to identify trusted and serious factories, distributors and suppliers for strategic partnership, and the challenges of building an effective network and connections with industry leaders without a deep and effective field research.
TÜRKIYE TRADE TOUR
Booth Solutions Limited participated in Trade Stream’s Türkiye Trade Tour, a structured and tailored business service that cover the following:
- B2B meetings with Turkish companies, manufacturers, and distributors depend on the industry.
- Field Visits to factories and learn more about the production cycle, capabilities and quality standards.
- Consultation Sessions to understand the regulatory environment, competitive landscape, and business culture.
- Seamless logistics and interpretation services, ensuring productive discussions and smooth navigation throughout the trip.
RESULTS
By participating in the TÜRKIYE TRADE TOUR, Booth Solutions Limited has achieved several key milestones in the business:
- Strategic partnerships: Connected to reliable Turkish manufacturers, securing high-quality supply chain solutions at competitive prices.
- Expanded Market Knowledge: Gained valuable insights into the Turkish business environment, consumer behavior and industry trends.
- Business network: Building relationships with key industry stakeholders, opening doors for future collaboration and market entry.
- Business growth: Enhancing the business efficiency through streamlined the procurement process and reduced supply costs.
WHAT MAKES TÜRKISH TRADE TOUR IN TRADE STREAM AN EXCEPTIONAL EXPERIENCE?
• Tailored Business Matching: Meetings that align with the companies’ needs and vision.
• Practical experience in the market: Direct exposure to the Turkish business ecosystem through field visits.
• Expert Guidance: In-depth consultations from trade and industry experts to support market entry strategies.
• Comprehensive support: full-service assistance covering travel, interpretation and logistics.
CONCLUSION
Booth Solutions Limited has successfully penetrated the Turkish market, seized new business opportunities, and strengthened its international expansion strategy. The study is a clear example of how direct communication, structured business networks, and specialized mentorship can accelerate global business growth.
To learn more about how Tradestream can support your business expansion in Turkey, please contact us.
